The Power of Pinterest

Pinterest has developed into more than just an online bulletin board for your favorite images. Pinterest has swept the social media scene, with its unique visual layout, since it’s launch in 2010. It has now become a valuable marketing tool for many businesses, but on a smaller scale it is a extremely handy tool for anyone looking for a place to compile their favorite places, fashion, crafts, designs, and no one can resist the delicious food pictures. Pinterest 2 Copy Copy-1

There’s an infinite amount of possibilities, and there’s no limits to what you can create.

Pinterest has enriched the pinning experience. For instance almost all of those tasty dishes you pin will lead you right to website featuring recipes or product information, via active links.

The easy “Pin it” button is now available on many mobile apps so users can pin on the go. And repinning on the Pinterest app has never been easier with it’s new and easy repinning process. Just click the picture hold and slide to the pin button on the picture and pick your board of choice.

Food continues to be one of the hottest topics on Pinterest, and food brands and publishers including Kraft, Whole Foods and The Food Network have all jumped aboard the Pinterest train looking to drive brand awareness and traffic back to recipes nested on their brand’s website. Here are screenshots from the Pinterest app on my phone.

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My roommate and I are avid “pinners,” especially when it comes to food.

We tried to recreate a cauliflower pizza recipe we both kept stumbling upon on our Pinterest feed. Finding delicious and easy recipes on Pinterest and executing them has become somewhat of a weekly occurrence in our apartment. It’s easy and as inexpensive and time oriented, as you want it to be, due to the infinite amount of recipe options Pinterest leads you to.

Pizza that was delicious, cheap, homemade and carb free? We were sold.

My roommate and I went to the local Tom Thumb around the corner from SMU and picked up the supplies.

 I photographed the process of making the recipe which called for…
1 cup cooked, riced cauliflowerphoto 2-1

1 cup shredded cheese (I used half mozzarella and half parmesan)
1 egg, beaten
1 tsp dried oregano
1/2 tsp crushed garlic
1/2 tsp garlic salt
olive oil (optional)
pizza sauce, shredded cheese and your choice of toppings

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For our two pizzas we chose shredded mozzarella, red, orange and yellow mini bell peppers and goat cheese and for the second pizza we added mushrooms, mozzarella, and pesto.

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It was quick and easy and one of the healthiest and delicious creations we have made to date.

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